One of the worst situations a business owner can face, is to be presented with a great opportunity, which they're not prepared to take advantage of.
The Southwest Star Magazine is a publication for Mercedes-Benz and Porsche enthusiasts. In addition to Mercedes-Benz and Porsche vehicles, our coverage includes motorsports, fashion, film festivals, gallery openings, museums, and other events sponsored by Mercedes-Benz and/or Porsche. For readers who are more interested in local happenings, we cover regional meets. Our goal is to provide complete coverage for Mercedes-Benz & Porsche; two of the most famous marques in the world.
For those whose ads target Mercedes-Benz and Porsche owners, these demographics have been supplied by Mercedes-Benz and Porsche -
That reinforces what you already know - the average household income and buying habits of Mercedes-Benz and Porsche owners demonstrate both their ability and desire to buy quality goods and services. The next question may be, how can your ads reach this audience?
Like everyone else, we track our readership. Google Analytics show 2.4 million people read The Southwest Star Magazine in 2017. Compared to the New York Times, our circulation is small, but unlike the Times, it's highly targeted. For a yearlong campaign, the cost per thousand (CPM) for a single full-page ad in the Southwest Star Magazine is less than twenty-five cents ($600 for four issues divided by 2,440). Most publications change substantially more. If you'd like to place your ad in front of this targeted audience, contact us.
Closing and Publishing Dates
The Southwest Star is published four times per year; typically the fourth Friday in December, March, June, and September.
2018 Advertising Rates
Our ad rates are meant to be affordable. We do this to accommodate both small and large suppliers. However, we have restrictions as to the size and the number of ads we'll run per publication. Our ads are restricted to full page, or two-page spreads. Also, ads are subject to design review. Because our issues never go out of print, we recommend that you do not specify prices.
No charge for bleed. Our preferred file format is JPG or GIF. We will also accept PDF/X, TIF, and PNG formats. If you would prefer to use something different please let us know.
Feel free to contact us at email@example.com
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